About
Michael Barkin's methods maximize the probability of success. He addresses challenges as opportunities, such as the shift from analog to digital, on-premise to the cloud, and now artificial intelligence. Michael has worked with Adobe AEM, Orange Logic, Media Bin (OpenText), and CloudDAM (Sitecore), as well as in-house systems. His services don’t require the financial overhead of a large company and provide direct value.
Michael's strengths are engagement and alignment. He will evaluate a situation before suggesting a path forward. He brings confidence that is based on analysis. He plans while listening. Michael has 20 years of experience in managing digital media. He provides consulting and digital librarian services to Fortune 500 companies. He has a Master of Science in Information Management from the University of Washington.
Strategy
Supporting the strategy, alignment, and execution of goals for media divisions and organizations.
Management
Digital asset management services include assessments, workflows, goals, benchmarks, production, schema design, rights management, taxonomy, and governance.
Integrations
Evaluation of data quality and APIs. Discovery of existing capabilities. Coordination with engineers to translate business needs into resourceful efficiencies.
Documentation
Translation of business needs into documents that support technical and human processes.
Curation
Curation including quality assessments, prioritizations, and conceptual as well as metrics-based decisions.
Identification and preservation of institutional knowledge.
Migrations
Assessments and planning to retain and enhance metadata. Alignment with emerging business requirements. Design of methodical tracking systems.
Commissions
Cultural features and documentary photography.
Training
Training teams on workflows and quality control.
Structured for in-house teams who have knowledge of a business and access to systems.